In our overly competitive world, robust content marketing means the difference between a flourishing brand and one that constantly lags behind. As a content marketer, you face the mammoth task of creating informative, inspiring content that rests on persuasive marketing principles. Thankfully, there are a plethora of resources out there designed to help you succeed.
Join us as we examine 5 movies every content marketer should watch in 2022 to brush up on the latest industry trends and develop a stellar content marketing campaign that strikes a chord.
Bordering on the edge of genius, The Lego Movie presents content marketers with a terrific narrative for grasping how to revive an old brand, apply marketing best practices, and distinguish themselves amid relentless competition.
The Lego brand is certainly crucial to the movie, yet it is ultimately employed as a means to tell a story that is meaningful both inside and outside the product universe, demonstrating the company’s mastery of storytelling and branding. The result is a sense of familiarity with the brand that sticks in our minds for long. Just as prudent students order essay online to boost their academic writing skills before exams, any content marketer looking to master their craft should watch The Lego Movie – an enduring legacy indeed.
Watching Made in China will give you a taste of introducing something brand new to the world, all the associated risks of marketing, and the challenge of careful preparation and execution. The film explores the universal need for individual expression and the freedom to try new, potentially transformative ideas.
It’s fun to watch as it promotes the values of innovation, risk-taking, and entrepreneurship- qualities essential to the success of any content marketer.
Based on the book “The Accidental Billionaires,” this dramatization of Zuckerberg’s life recounts his journey from a brilliant but introverted Harvard undergraduate to the founder of the world’s most ubiquitous social networking site. Six years later, he’s one of the youngest millionaires in the world, yet his sudden fame has brought him difficulties in both his personal life and with the law.
It’s fascinating for content marketers to observe how Facebook came to be, as well as the hurdles it overcame on its road to becoming the social media giant it is today.
The Social Dilemma is a documentary that explores the ways in which social media platforms are built to promote addiction, control users’ emotions, and disseminate false information for mere financial gain. This film crosses the line between truth and fiction as it analyzes the potentially disastrous consequences of social media and includes warnings from IT specialists about the dangers of their own creations.
The most vital takeaway from The Social Dilemma for content marketers is to always keep in mind the adverse effects their actions can have on people, nurture the responsibility to portray their products truthfully, and persuade with care.
A young woman, rebellious and broke, finds inspiration in her love of outcasts to start designing clothes. Notwithstanding myriad challenges, the protagonist unearths the secret to elevating her brand and establishes a staggering corporate empire. Her upbeat attitude and perseverance remind us to go the extra mile in any endeavor, be it skyrocketing academic writing skills or excelling as marketers. Though it has no obvious connection to the marketing world, the film can help marketers imagine more vividly the outcomes they seek and work relentlessly toward their goals.
Content marketing is an invaluable asset for businesses looking to devise engaging ways to interact with customers. Yet content marketing in 2022 is as challenging as it is rewarding. Check out our selection of 5 movies every content marketer should watch to tap into the fundamental principles of content marketing and invite a never-ending stream of customers into your brand story.
Andrew Mazur is a digital marketing specialist and blogger. For over a decade, Andrew has crafted and managed digital content to help firms build heart-to-heart relationships with clients and drive sales growth. In his spare time, Andrew writes educational blog posts on topics as varied as entertainment, technology, education, and more.